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Businesses
Companies of all types and sizes have something to bring to the world. Purpose Pathways specializes in helping small- and medium-sized businesses increase their impact, optimize their contribution to the world and find new ways to grow and engage their stakeholders.
You're not building just any business. You're building a legacy.
When your Social Purpose is clear, your company becomes a magnet — for the right people, partners, and opportunities. We help you clarify that Purpose and integrate it into your strategy and culture — so your business becomes a force for good and growth.
Purpose Pathways has assisted: On Track Accouting Solutions; Coastal Community Credit Union; Royal Printers; Libro Credit Union; True North Executor Solutions; and more...
B Corp Certified Companies
B Corp Certified Companies
You've already proven you care. Now let’s go deeper.
You’ve measured your impact — now define your reason for being. We help B Corps and impact-minded businesses clarify their unique Social Purpose, then activate it through strategy, storytelling, and action. Let’s show the world the ‘why’ behind your ‘what', and help you meet the new 'Public Purpose' requirement in the Standards.
Associations
Your members don’t just need representation. They need inspiration.
A bold Social Purpose helps your association lead with relevance, rally your members, and influence the future of your industry for the better. We help associations uncover their unique Purpose — and turn it into a unifying force that drives engagement, trust, and impact.
Purpose Pathways worked with the Canadian Real Estate Association (CREA) (blog post, by the CEO here).
“We engaged Purpose Pathways Consulting to assist us with the development of a new social purpose statement for our association. Mary Ellen expertly guided us through a comprehensive process to articulate a purpose statement that resonates deeply with our members, volunteer leaders, and employees. We are grateful for the depth of knowledge and contagious enthusiasm that she brings to our work together and couldn’t be happier with the results. We are excited about the road ahead as we activate our purpose and look forward to our next phase of partnership with Mary Ellen.”
-The Canadian Real Estate Association, Sarah Thirnbeck, Director Strategic Impact and ESG
Start-Ups
You didn’t start this company to play small.
Social Purpose gives you a head start on building a brand people believe in, and a culture your team will fight to be part of. Let’s hardwire Purpose into your DNA — so you scale with clarity, conviction, and an edge.
A social purpose provides start-ups with a compelling reason to exist that attracts a growing segment of socially conscious consumers and investors. It goes beyond the impact of the initial product or service and provides a North Star for the company, as an innovation entity, to grow and flourish. It helps attract and retain much needed talent, capital, and customers.
Purpose Pathways has served start-ups: Roots Collective; Chickadee Invest
Partners
Purpose Pathways partners with organizations of many kinds to help them communicate and further Purpose with their stakeholders.
Purpose Pathways has partnered with: Food for the Hungry Canada; BC Chamber of Commerce; Meaningful Work; Canadian Purpose Economy Project; Business as Mission Canada; Excellence in Manufacturing Canada.
The Curious
We love to talk all things Purpose with anyone who is curious and wants to learn more. We take time for coffee chats all the time.
Curious about Social Purpose? Wonder how it might benefit you, your business, or your career? Want to learn how to speak about it with your leadership or team? Want to access more Purpose resources or host a Purpose workshop? Don't hesitate to get in touch!
Does any of this describe you?
Do you feel a pull to take your business to a new level of innovation, growth, and impact – with a clear, compelling core Purpose?
Do you care about the world and want to demonstrate how you show up for people and planet, in addition to running a profitable business?
Do you want to leave a positive legacy through your organization?
Not sure exactly how to make the shift, or ensure you have done it authentically?
Feel like you might be ‘this close’ to having a meaningful Social Purpose that benefits your organization and the world, and want to strengthen or validate that?
Building a better world BECAUSE of Business.
Download this handy guide on how to ignite the excitement of Purpose with your employees, embedding it at the core of your business!
Guide to igniting Purpose .pdfGoogle Sites
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